Are you creating videos, especially on YouTube, and wondering how to effectively share them on social media to generate leads? Forget simply copying and pasting a link onto your Facebook profile – there’s a better way to maximize your impact and grow your brand.
Follow this three-step process for optimal results:
Step 1 – Craft Juicy Posts: Create engaging social media posts offering value, sparking curiosity, or sharing unique insights related to your video topic. Avoid explicitly mentioning it’s a YouTube video or including hyperlinks to prevent post suppression. For example:
- “Who wants to discover how to save $##,### in property taxes?”
- “Just crafted a step-by-step tutorial on protesting property taxes. Who wants it?”
Step 2 – Respond to Comments: Engage with comments on your juicy posts. Respond generically and prompt users to check their DMs to maintain algorithmic favor and increase visibility.
Step 3 – Work the DMs: Leverage direct messages to deliver promised content. You can choose to send the information directly or collect contact information for follow-up. Example messages:
- “Hey, thanks for commenting! Here’s how to protest your property taxes {URL LINK}.”
- “Thanks for commenting, {FIRST NAME}. To avoid link issues, I’ll send you the ‘how to protest property taxes’ via text. What’s your number?”
Implementing this approach can significantly boost engagement compared to the traditional method of sharing YouTube hyperlinks. By focusing on generating leads rather than video views, you’ll see increased likes, comments, and emails, ultimately strengthening your ability to monetize your content.
Remember, the goal is to leverage your video as a tool for lead generation, making each share a strategic step toward building a valuable contact database.
#SocialMediaStrategy #LeadGeneration #YouTubeMarketing #SEOOptimization #VideoSharingTips #BrandGrowth #EngagementStrategy #DigitalMarketingSuccess
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